
Our biggest water impact happens when consumers use our products to shower, bathe or clean their clothes. And that’s a challenge, because while we’ve had some success with behaviour change programmes designed to reduce use, progress hasn’t been fast enough. So we’re developing new products and formulations that work with less water, poor quality water or even no water at all.
Our biggest water impact happens when consumers use our products to shower, bathe or clean their clothes. And that’s a challenge, because while we’ve had some success with behaviour change programmes designed to reduce use, progress hasn’t been fast enough. So we’re developing new products and formulations that work with less water, poor quality water or even no water at all.